Hello. Hello. Welcome in, everybody. We're so excited to be joining
you guys today to talk about beating that summer slump and
how to keep your giving strong all season. So I already see some people
in the chat saying hello. You guys know the drill. But if you're joining us, go ahead and say
hello in the chat. Maybe share where
you're tuning in from. We like to see where
everyone's joining us from. Hi, Charles. Charles is, like,
in every one of our webinar. I think he needs
he deserves, like, an an award for being
here all the time. I love it. We've got people in
California, Minnesota, Tennessee. Awesome. I'm feeling like right
now, when I read the chat, it's it's funny during
this time of the year, we've got people who are, like,
still getting rain and snow. Then about where
I'm in in Tucson, Arizona where we're
we're starting to cook. We're starting to to
get really hot here. I know Daniel said today as
well that you're the weather's quite warm where
you're at today. Yeah. We're we're sitting at ninety
five for whatever reason in May, which is not supposed to
happen in spring, but whatever. I'm inside. I'm
taking it like that. Yeah. The AC's cranked. Yeah. Well, awesome. I see, still a couple of
people are joining us. So just to reiterate,
as you guys know, we're, talking today about how
to beat that summer slump. Kind of just having
a conversation about, some suggestions,
some suggestions, some tips from us about
ways that we think, will make your life easier
during the seasons where usually people are
traveling and they're out. And so we just wanna give
you some helpful tools today. So I'll go ahead
and jump right in. First thing, of course, we wanna highlight that Tithely's
mission is to simply serve you guys. And so, whether you're brand new
to Tithely or you've been with us for a while, we just
wanna reiterate that our goal is always to make
things easier for you, and that means,
like, no extra steps. We give you all the resources that
you need to lead your church well. And then, of course, just the cost aspect of Tithely
and keeping things affordable so that you can, you know, spend money and and focus your
finances and resources on the things that matter most. With that, if you, don't
already have our all access package so, again, this is for people who
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considering all of the products that you're actually getting. So just wanna make
a call out to that. As you guys know, if you're
talking in the chat, we highly, you know, encourage that. Make sure that you're
chatting with us. We enjoy it. But if you have
specific questions, relating to what we're
talking about today, go ahead and use the
q and a, feature. I think it's I probably
should have put a picture, but I think it's
located on the bottom, bar of your page on
the right hand side. So that q and a portion with
the little question mark in it, if you have questions relating
to what we're talking about today, go ahead and
put them in there, and we'll have a designated
time at the end to address those questions with you guys. But with all that said, I'll go ahead and give us an
opportunity to introduce ourselves. As you guys know, if you've
joined any of our webinars before, you're
familiar with my face. My name is Moriah. I'm a part of our education
team here at Tithely. I have been with Tithely for
a little over three years now. I started in our support
team and then kind of touched a lot of other
teams in between. So worked in, our onboarding
team and now in education where we create all of the, like,
training content, the webinars, all of our help center content. That's kind of what
our team handles. But just a little bit
about me personally, to give context to the
conversation we'll be having today, is that I am pastor's
kid, grew up in the church, and have kind of done as
if you know a pastor's kid, you know that they've done
pretty much everything that there is to do in the
scenes, of running a church. And so just to give a
little bit of context to the conversation that both Daniel
and I are coming in with, some pretty extensive experience
in the ministry world. And so, just know that our heart
behind this conversation and what we'll be talking about today, comes from a place of relating
to where you guys are at today. So that's a little bit about me. But, Daniel, if you wanna share
some more about yourself as well. Yeah. I mean, first of
all, if you're a PK, you should get a stipend just
being a PK if you're because you're there anyways. But that's the thing here.
At least a food stipend. Right? Yes. Yeah.
My name is Daniel. Like many of you
tuning in today, kind of know firsthand what
it's like to look at the budget though in July and go,
Oh boy, what's going on? And kind of have that
pit in your stomach. I was in staff for twelve years
from church plants to small churches to what I call
bigger, smaller churches. But most of my ministry,
I spent time in Groton, New London, Connecticut,
which if you know that area, there's pretty much two things. There's a Navy base and then
there's a naval shipyard that builds submarines so
called electric boat. And by every worldly
economic metric, our church should have kind
of struggled financially. What was kind of cool is we never
really struggled down there. I don't know what it was. I
mean, I do know what it was. I have some ideas, but we always did our weekly
giving well and even we had a ten times weekly giving,
we'd hit our goal. There's a lot of great stuff that
I learned while being on staff. And honestly, today's a lot of
fun because I work for Tithely. So I have to talk as
if I work for Tithely. But today I am talking as
if my ministry experience, what I've got from the
background that I've done and what I do now. Ironically, for my church, I'm currently worshiping
in the Boston area. They ask me to speak for
contribution way often than I would prefer to,
whatever reasons, because I'm good at
it, I don't know. But it seems to be a
specialization I've developed in terms of helping people's hearts
to want to get to the place of giving. And so it's great to be here,
and I'm looking forward to, having this webinar together. Yeah. Awesome. Well, great. We'll go ahead and jump
right into things then. Just before we get into, like, the conversation
piece of this webinar, we wanna highlight just some
data that we've collected. Just so I think it's
helpful to see and, kind of just take a look
at, the actual numbers, when it comes to giving. So in twenty twenty four, there was a total of
nearly five hundred ninety three thousand
thousand billion dollars, given in twenty twenty four. So with this number, well, it'll kinda break down
on the left hand side. Also, let me remove I'm gonna
spotlight this so you guys can see it better because I know
that sometimes it's hard to see those those words. But, it has a three point three
percent real growth with that increase over twenty twenty
three when you adjust, of course, for inflation. So you'll see on a lot of these
slides that these numbers are, of course, like, adjusted a
little bit for the inflation. So we're getting a more honest perspective on these numbers. But with the historical trend, there's charitable giving has
increased or stayed flat in current dollars most years
since nineteen eighty four, which I think is crazy. That over all this time, it's it's either stayed flat
or it's like had a very minimal increase over all these years. But there has been a
recent slowdown in growth that has slowed significantly following
the post twenty twenty one peak. And with that, with
that total number that we're looking at, individuals actually drive
the vast majority of giving. So this is personal,
like individual people versus, you know, maybe organizations
or corporations that are, con contributing to
that total number. But in, twenty twenty four, three hundred and ninety two billion
dollars was given by individuals, and that's an eight point two
increase over the previous year, representing sixty six
percent of all charitable giving. So, again, that's sixty six percent
of all the giving in that total year was individual people, which is pretty I think
that's a pretty cool number. But with that entire, number
that we're looking at, all of the, excuse me, the the pie chart that we're
looking at now on the right hand side, shows that twenty
three percent of total giving was actually given to
religious organizations. And so you can kind
of see a breakdown of, where the other
percentages are going, but the vast majority does
go to churches, or, you know, religious organizations. And then overall
giving is growing, but giving to faith
is stagnating. Giving to religious
organizations did increase one point nine percent in current
dollars in twenty twenty four with, of course,
adjusted for inflation, but giving to religion actually
declined by one percent. And that, again, you can see
that on that right hand side. I should be oh, yeah. I just realized I was
talking and then wasn't even clicking the slides, but Daniel was
doing it for me, I think. So thank you. And then we'll go ahead and show click to the next slide
where it gives us, an example of the
shift and who's giving. So in, twenty twenty four, the median household giving did
decrease by thirty four percent, and that's just thirty four
percent between twenty twenty one to twenty twenty four. So that's decreased just in
a an actual number from nine hundred and ten dollars
to six hundred dollars. And then that kind of
highlights to us that there's the dependency on
that top one percent. The dependency on the top one percent
has increased by forty seven percent, meaning that churches are
depending on that one percent to give twenty one point two
percent of all annual giving. And so that's obviously going
to impact on everyday donors. The next slide will highlight
a little specific more specifically the generational
differences to the donors that are actually giving. There's three point four
percent excuse me, not percent. Three point four people. I don't know how there's
three point four people, but three point four millennial
givers to replace one boomer. And then it'll take ten gen
z givers to replace one boomer. So that kind of
highlights to us, the reality that it
takes a lot more, individuals to actually replace the
giving of one boomer, for example. So that's just kind of
something to keep in mind as you're you're centering
yourself around conversations that you need to be having
with your organization. And then we'll go ahead and
click to the next slide about what you can do about it. So this is kind of gonna
get into the portion that Daniel and I will be talking about. And these are just suggestions
from us to you about things that you can do to
increase that giving, and how to have conversations. But, of course, the first one
is always going to be faithful, to teach God's word
and be bold in it. Number two is to know
your highest giving days. I think we may touch on
this in a moment, but, just to kind of explain that
in a little bit more depth, that means knowing that, Sundays are gonna be the highest
giving days just across the board. But right underneath that
giving highest giving days are gonna be on, typically
Fridays, like paydays, and, like, the first and fifteenth. So maybe kind of, scheduling
time to talk about giving around those days
so that you increase the likelihood that people are gonna
get invested in that giving mission. And then knowing your
recurring numbers, recurring is always having
giving having givers that set up recurring giving is always
going to increase the amount of giving that you do receive. So just kind of getting
familiar with how many people are actually setting up
recurring giving in your church is something, to
definitely think about. And then simplicity,
not features. This just means, like, make
it easy for people to give. And then, of course, be prepared for changes in how
donors give based on the data that we just took a look at. So with all that said, I'm going to bring
both of us back here, and then we'll go ahead and get
into some questions, for Daniel. And I'll ask these. I'll I'll ask this in two parts
to give you an answer or a second to answer both. But as a pastor, how do you boldly ask for
offering in the summer without feeling like just
another fundraiser? Can you talk to us a
little bit about that? Yeah. It's a it's a good question
because you can feel when you're a pastor, minister in any capacity
leading the church that you're just chasing down numbers, whether it's visitors
to your church, whether it's people on
online, people checking in, and then financially
the same thing. What you have to shift your
view from first before anyone else is from fundraising
to vision casting. Fundraisers ask for money
to fix something, right? But a pastor or a minister, you're inviting people
to fuel a mission, a kingdom vision mission. Right? And you should never I think
the other thing is you should never apologize for asking. Right? I think like, oh,
sorry, have to ask for money. No, that's not the
idea. God deemed it. This is what we're going to do.
You're just representing that. But by apologizing and kind of making it fundraiser ing and
kind of feeling scared of it all, I think you can create this
fear in the church about giving and you don't want that. You want people
to feel like, no, this is part of God's vision. Move the conversation from
a donor mindset Tithely thinks that way, but like that's
him to a disciple mindset. Donors want to balance a ledger
or reach some kind of goal, but a disciple of Jesus
wants to extend the gospel, wants people to know God, wants their money to to have
an impact beyond just meeting some number in the church. And if you could kind of get
that mindset rolling with your givers, that helps a lot. And so the Tithely side of
things is the tools to do that to make it easier. But in this capacity, the heart
is you're co laboring with God. And change a preposition
is another idea too, from, from, to, for. You aren't asking something
from your congregation, you're inviting
something for them. You're giving them an opportunity
to worship through their giving. And so it's your start. Your heart has to be in the
right place when you're talking about this, whoever
talks about this, for the rest of the
congregation to believe it. I can get up there in
front of everyone like, We need to give because
God tells us to, but in the back of my mind,
I'm just fear, fear, fear. It's going to show up in my own
giving but also in the way of everybody else around me. For summer, reminding your people that
while schedules change during the summer, the brokenness of
the world of mission doesn't. And so, yes, we might be
in vacation mentality. Our kids are out of school.
You got VBSs going on. You got people traveling. There's there's lots
of chaos going on. There's summer camps,
outreaches, whatever it might be. But it doesn't mean that
the mission has changed. It's just that our lives are having a
different season while we're going on. And so it's a good opportunity
just to kind of help people see. The summer is, yes. It's harder, but it doesn't mean our hearts
should change in terms of how we give. And I will plug the that's what
makes the recurring giving so important is if you
get members going, this is what I'm gonna give
and this is what I wanna give. This is what I feel called to
give. And they set that up. In the summertime, it's a lot less painful because
people are giving without needing to go in there and click
give or pass cash into the plate. So there we go. Yeah. That's my thought. That's good. And I do wanna just circle
back because I think it's an important thing to highlight. Can you give us, like, specific examples of changing
your language around giving? Because I think that that's a
really important thing that you were mentioning, like, it's more of an inviting
than asking from them. Yeah. So if I don't know if you
wanna speak more to maybe just shifting language where
typically you're it it's difficult to to ask that,
of your congregation. So maybe just speak to
how to shift the language, like specific verbiage, I
think, would be helpful. Yeah. I mean, for sure, the
take the apology out. Right? Never apologize for having to
ask for your church to give to God. I mean, that that's
that's step one. I'm not saying you never
have any apologetic sobering mindset, but I'm just saying you
shouldn't apologize for that. Right? And use the words worship and
it's part of our spiritual discipline or it's part
of our spiritual growth. It's a way that we
connect with God. Those phrases help
the giver, the donor, the people in your church
go, oh, like you're right. This isn't just a I'm just writing
it's not like taxes, right? I think you've got to get as
far away from the tax mentality that I have to do this every
year or I have to do this every month or I have to do this
every week to I get to do this because I'm
worshiping God, right? When you frame the
offering in a way that God's not withholding something from
you until you give or it's not just about your
suffocating grip on materialism, right? You got to get rid of all that
kind of stuff and just get into this, We're worshiping
God through all this. It's an opportunity to grow
in faith and experience God's provision, God's blessings. And and again, I'm not saying that you
immediately get everything back you give, but I'm willing to bet those
who have been generous givers through most of their lives
have felt so blessed in so many ways outside of the
financial realm Yeah. For sure by doing that. And so just change it from
a, oh, I have to do this too. We get to. This is part of
how God has blessed our lives. Yeah. That's one thing I
think really does help. Yeah. That's great. And kind of in that same vein
of of how you would talk to your church about
this conversation, the second part of this
question is why is it so critical right now for churches
to tie their giving directly to stories of measurable measurable
impact and life change. Yeah. I mean, just think
about it for a sec. Like, if I give ten dollars
this week, you know, my budget shows a
minus ten dollars. So that's just gone
to a black hole. Right? And if that's the only thing
I know about it, it's just gone. And and I've just
lost ten dollars. Now, I mean, I think I would
have felt if that's how I feel, I'm better off giving that
to someone on the side of the street that needs
a dinner, right? Or giving that to one of my
kids or giving it to a neighbor. I would feel that connection. So we got to change this whole
giving to this black hole mentality to actually,
like you said, sharing stories of how
impact in life change is occurring from these giving. And you don't have to make it
a dollar for dollar comparison. Like every ten dollars you
give, is a soul saying like, no, that gets a little
bit kind of crazy. Maybe you could do that if
want. I'm not saying it's evil. I'm just saying
it's kind of crazy. But in a low trust culture, transparency and impact are the new
currencies of how you build that trust. A giver feels like their hard
earned money disappears into mysterious general fund
just to maintain a building, they're going to redirect the
resources to something else where instead you can
intentionally show, not just tell where
the money goes. Generosity will thrive when financial
sacrifice is tied to a human face. And so new people have come
to your church because of an outreach program. Get them upfront sharing. Again, they don't have
to talk about money. You just got to let people see,
oh man, things are happening. They're exciting. If you have a food pantry and people
have been giving to that food pantry, talk about the numbers of how many
people are served in that food pantry. Or if you give to some kind of
international donation thing that's serving some church
over in Europe or some place in India or somewhere
else international, share people, have people get
up there and talk about it. Show photos of kids
engaging, whatever it may be. I make my kids
give contribution. My kids, every week, they earn
money through their chores. And then I give them their
dollars as they walk in and they put money in the plate
just because I want them to have this idea that they worked
hard, they gave the money. And then we talk about how they
feel about what they give later on. And so even just getting
families in the culture around your church talking about like, I gave and we could
see this blessing. Finally, kind of flip the script
on how your church reports its financial needs by translating
operational costs into spiritual outcomes. So you just got to be creative. You have all this
in front of you. People have given
this much money. You've seen this happen
throughout the year. You just gotta share. We've given this much.
Great. Don't just stop there. And here's how we've
seen blessings come from this. So, you know, stop saying thank you
for your ties because the electric bill is high this month. Right? In the summer, ninety
five degrees. My AC is running. We need to say because you gave, the lights are on this
Tuesday when a broken marriage potentially was restored
in our counseling room. Like the the pastor was able
to not have another job. He could meet with this couple
that potentially could have gotten divorced but instead, their their marriage
has been recovered. And and and I know it's tough to
share specific individual information, but you can just kinda share that your
money doesn't go to a fund of budget. It goes to fund a rescue,
a a a a salvation, a connection to god. Yeah. That's really good.
I'm getting fired up. I love this conversation
because it's just so important and I feel like a lot of churches
just don't know how to approach it. So I'm hoping that you guys are
taking a lot from this like I am. But we'll go ahead and jump
into the next question. Obviously, based on the
data that we showed, overall, giving is just
it is kind of decreasing. But we know specifically, if you've been in the church
for any amount of time, that it certainly happens during
the summer when everyone's Yeah. Going out and
doing their things. And so if a church is
giving completely falls off a cliff the second people
go on vacation, what does that tell us about
how we've been discipling them the rest of the year? Yeah. I think first of all, we have to kinda normalize
that giving is part of our our church culture and
worship of God. So Yeah. If if you have to jump in when
something spikes down and you got, like, this panic month where you're
twenty percent below budget and have somebody have to get up
there and do this hardline talk where we need to make it
up over the next couple weeks, Like, you've already
kind of lost. And not that you shouldn't
do that if you need to. Like, I'm not saying
never do that. But if you get to that point, you've already missed some of
the steps leading up to it. Right? First of all, it's
not attendance based, it's lordship based. That's giving. Right? And so if giving stops the
moment geography changes or the summer changes or
landscape changes, it reveals that how
we've trained people is based on attendance
and not based on a transformational
stewardship of almighty that God has given us or our
resources that God has given us. When it's tied to
physical presence, people treat the church more
like a movie theater or a restaurant and they're tipping
for the service of the church when they're there. But when they're not there,
they don't need to give. That heart is where you
got to try to cultivate. A lordship based generosity
recognizes the obligation I hate that word,
but it's so true. This obligation, but also the
ability and opportunity to worship by funding God's house in
this plan that's going on there. And so that's first foremost. The discipleship
flaw kind of, right? The seasonal drop off proves
that we haven't taught giving in a way that is part of our first
fruits no matter what, where we are, this is what we're going to
give because it's a covenant between us and God. And have these conversations
in the spring, in the winter, before. Have these conversations
year round. And I think another
important thing is, yes, it's great to do this in a
corporate setting when you're in front of the church,
you share something. But a lot of these conversations
got to happen in the houses. If you have small groups, that's when these
conversations happen. And it's not a go in there and
find out who's giving what. You can do that type of stuff. Neither here nor there. It's up to your church how
people feel comfortable. But just having conversations
about like, Hey, how are our hearts
with our giving? Are we feeling like
it's a sacrifice? Are we feeling
like it's blessing? Are we feeling like it's not
just going to a black hole, but what are we seeing? And let people share. And those who are most excited, you let them share a
lot in those groups. And then finally, I think
a summer slump is rarely a calendar problem. It's more of a report card
on our holistic financial discipline during the fall
spring, as I mentioned before. This idea that the painful
reality check for church leaders is that it's the
problem before the summer that we have to deal with,
not just this summer. And if the only time the
congregation hears about money also another thing, right? If the only time a congregation
hears about money is when it's bad, they're only going to
correlate money with bad, right? Kind of like a dog. If they pee on your
floor and you put their nose to it and say, no, every
time they say pee, it's negative. And that's good for a dog,
but it's not good for us. We don't wanna hear money bad,
money bad, not doing good. We wanna hear year round. So if you even have a specific
week where people have given more in May around Mother's
Day or something like that, there's a huge showing of
people and there's great donations given up or
great collections given up, then you go, great
job the next week. You know? Like, let people know
when they've done well. Yeah. It can't be the
negative. You know? Yeah. Good. I mean, you kind of you kind
of touched on it already, but I don't know if you
have any more you'd like to share about how to just build like, practically how to build
that weatherproof culture of generosity year round. Yeah. I mean, I think this thought, when you asked this
question before to me, I think it's the heart that wants
to give is what you're building. Right? Not the have to give,
not the need to give, not that there's a guilt,
but it's a we want to give. And then as what
Tithely aims for, and this is kind of why
this webinar is so great, is make a system of giving
that's frictionless. So technology has really come
to help us, not just pandemic, oh no, no one's
showing up to church, but now this is part of
everyone's lives in churches. Does make things easier. The count team doesn't have to
count as much money outside of it. The transactions are easier. Everything is done in a way
that makes it so like, oh, giving isn't even hard. I forgot my wallet. Forgot my check today. Well, everyone has
a smartphone, right? It's kind of there. And so really allowing people
to see like technology is a tool to help our hearts to give. And we mentioned this already, normalize recurring giving
as a spiritual discipline. And again, some people
may push back and say, don't want to do recurring giving
because I need to feel it every week. Awesome. If there's a true
conviction there, I wouldn't ever push
that away from it. But that's not everybody. Most people would love
just to be like, alright, I'm gonna give this money and they
should see it out of their account. They should have a budget. Hopefully there's other
elements of their financial stewardship coming
into play, right? They don't have a budget
and they're just giving. That's a little bit scary
too with recurring donations because that's recurring. Everything else might
not be recurring. So you get elements
there, but it's important. Use scripture. I know every church has
said this passage probably a thousand times with two
Corinthians nine, right? We should give what we've
decided in our heart to give. This does need to
be the message. But once that is set, once that person has
that conviction at heart, allowing that giver to feel
the opportunity to give more or adjust based on where they are,
their heart has to be in it. Right? It allows families to honor
God with their first fruits whenever they're giving. And I think even
parents or out there, people who do recurring giving,
I have to tell my daughter, I show my daughter the
recurring giving so she could see that I'm giving because
she's putting a dollar on the plate and I'm not. She's like, Daddy,
why aren't you giving? I'm like, Well,
we give this way. So it's got to be
normalized in the family. And then preach financial
health year round, like I said, not when you just
don't need money. It's got to be
January and February, a great time to talk about it
because people are starting off the new year, right? Around the time of
tax seasons, right? Like, yes, everyone
hates tax season, but let's talk about it. Hey, maybe if you did get
some extra money back, have you thought about that? Or if people end of the
year quarterly stuff, whenever your guys' years end
for different big companies, just talk about this
year round and healthy financial choices. And also, I would say a
second thing to add to this, combo a financial smartness. You can Dave Ramsey stuff. We partner with Dave
Ramsey, but you whatever. Just partner with financial
smarts in the church. People who are doing poor with
just financial stewardship overall, help them do better
with their money overall, not just give more. Right? Like really build a culture
that giving is based around our holistic view of how we handle
our money as a blessing from God. So I'll stop there. No. That's that's great. The next question I think is
super important as well because we've kind of been
talking a lot about, the donor perspective. But, obviously, like, making sure the health of your
team is good is is also really important during these seasons. So this question is about the
summer slump just not being a spreadsheet problem, but it's an emotional weight
on the leadership team. So from your own
experience in ministry, how do you keep your staff and
your volunteer teams encouraged and focused on the mission when
the sanctuary is half empty and resources feel tight? Oh, man. I I had a in our leadership
team that I was a part of, there was there was one, one
guy there that, was, like, so good at budgets and
numbers and just logistics, And he would come
in and so prepared. We'd have every detail. It would just be ridiculous
how much information we'd have. And I remember me and one
of the other ministers, we'd always try to we
take that information and immediately try to transition it to heart. Like, great. Yes. We're
hitting all these things. Awesome. Let's let's be careful though because
we don't want it to be a head count. Right? Money can't just be
the next like, you know, okay. We had two hundred people in
service today with thirty five visitors and twenty two
kids in Kids Kingdom. And we had this many ushers, this many people
looked on the website. You can get all of these
numbers and they're helpful tools to help build our faith, but it's got to be
the heart count. It's got to be about
what's going on here, especially for leadership team. Because if the leadership team
isn't on board with the heart of it, then no one else
is gonna be behind it. Right? Your leaders
set the standard of it. Gonna talk about it
from like, oh yeah, our contribution is down. And they may say that
in passing to somebody else because it's just
on their heart. And so we gotta shift our
team's focus away from empty seats or lack of money
towards people who are giving, people who are showing up
and how to cultivate their hearts and everyone else is there. A half empty room is not
a wasted Sunday, right, from the kind of
mentality of that. It's an intimate
ministry opportunity. And that's just like
a twist on things. You can take anything that's
the negative number aspect and twist it not twist it. Help yourself see it in a
vision way that's helpful. Meaning like, no. I got to talk to most of the
people that were at church today, that was a blessing. Obviously, we want
everyone to show up. We want everyone to give, but we don't need the
numbers to be the priority. A leadership team, the ushering
team, the account team, whatever you want to call them, they will have that focus
because they have that skill set. So just continuing to
build with them that way. And also hold up the leadership
team in front of everybody. Often they're the ones
dealing with all this. There's a lot of stress,
especially the financial ones. There's a lot of stress on them. And sometimes they could just
be another member in the church and people don't realize no, they're giving of themselves in
such a significant way to lead. It's stressful. It's tiring. There's nothing easy
about leading in a church. You wish it was, but it's not. And so in the
modern digital age, people hear your sermons
all over the place. They're listening wherever they
may be. Hold up those leaders. Let people know who's
running not running the show, because God's running the show, but who's behind the scenes
helping to handle and deal with all these different financial issues
and other issues that we have. And so, yeah, I think
that's one thing. Another thought,
pivot from production to preparation and right? Instead of always trying to
build this huge momentum with giving and resources because
that feels like it's a drain, lean on just kind of the rhythm
of where people are in life. Use the lighter summer schedule
to to protect the staff from burnout even or to protect,
like, over meetings. Right? Sometimes people
just in the summer, they feel like they're
missing so much. They're moving so
much like that. Kinda shorten stuff
up a little bit. See see if that
changes the giving. People may be like, they feel
lighter coming to church. It's a summer. It's a better feel. It kinda feels all freer because
there's so much going on. I mean, vacation bible school is
the biggest burnout in the summer. Whoever's in vacation
bible school, give them a break somehow. I don't know. Whatever it be, but there's lots of
tactics to kinda make the summer and your leaders less burned out and
less focused on the spreadsheet and financials if that's
what they're doing, whatever they're working on to
make the summer kind of feel freer and lighter. If your team is staring at a
tight budget and a half empty room, the emotional fuel tank
is gonna drain so fast, right? As a leader, protect them. Remind them that it's
God that we're serving. It's God that we're worshiping, that every dollar given
is in worship of God. Every activity we're doing,
every budget meeting, every training
meeting is about God. And that's what we're
getting measured by. And what's going to
transform lives. Because I don't know
if that helps or not, just kind of inspire
your leadership team. Yeah. And I'm hearing it sounds like
there's a theme for sure about I think visibility might be
a good word when it comes to talking about giving
when you're saying like, talk about your leaders, lift them up
in front of people, like talk about, where you're giving is going
in front of people because it removes the illusion
of, like you said, just giving and then it's
like it's gone from your bank account and you don't
know anything about it. Visibility is super important is is probably what I'm
hearing for sure. But Yeah. With that, the next question, we're talking about,
you know, like, people are booking flights. They're leaving. They're they're vacationing
because that's usually what happens in the summer when
kids are out of school. If a church hasn't updated its
digital giving experience to match the level of
ease that it you know, that we just live in today
in the digital world What is the church inadvertently
communicating to its congregation about its
priorities and then also just kind of an addendum, like, some fixes to that. Yeah. No. It's it's
it's really impressive. Like, we have an app all for
everything you possibly can imagine. I have an app that controls
all of my light bulbs. I could turn off my light bulbs
downstairs from where I am right now. Right? I could change
my air conditioning. I could call my wife.
I could text this. I could reach anybody
anywhere in the world. It's frictionless communication
and control over all of our lives. And then if giving or our ease
of giving or even communication and all those kind of church
tools we use are full of friction, that itself is
just creating a barrier. Right? If a member can book an entire family
vacation with a few tabs on the app, but they can't give or it's
so hard to give or they gotta click like thirty
different times. Yeah. Or they gotta hunt it down
or they gotta ask somebody. Like, that that's a loss. Right? Especially knowing that when
you show those numbers like three point two millennials
have to replace a baby boomers, those are great stats. Like, if you that means you need
more millennials to be given. Like, so you need
more in the buildings. You need you need
what attracts them to. So the second thing I'd say is
a loss of cultural relevance and generational alienation. I like Millennials, Gen
Zs and Gen Alphas, I mean, I love technology. Maybe
it's not for everybody. I'm a millennial.
I love technology. My house can be the robot hub
when AI takes over probably because I love having
everything in my head. It might be, who knows? But that's a cultural
connection to me. If my church doesn't
have online giving, I think I have the right heart, but I think I would struggle
to give consistently even though I want to because
it's harder, right? And so millennials and Gen Zs, Alphas, a
lot of them don't carry cash. I kind of do. But checkbook for sure. Who
has a checkbook on them? That just doesn't happen. And so to give, you need the
frictionless opportunity. So, an outdated giving platform, even outdated online
giving platform, right? If you just have one generic
link that exists hidden somewhere in your website in
the very bottom and no one can find it, like, no
one's gonna use it. I'm not saying you're we're
gonna show this a second. You don't make like a giant
button that blasts over give, give, give, and it's just annoying with
a bunch of arrows on it, but it's gotta be something that you
don't have to go too deep into it. A great a great
stat where, like, as you move down the
generations, like gen alpha, gen z for sure, they don't wanna
click anything on a website. They show up to websites. It's all gonna be right there
in front of them what they want. Millennials, you get like two
or three clicks out of us. And then as it goes up there, different generations will go
a little bit deeper into it. But if you if your website and
your app become too hard to find the giving, they're
just not gonna give. Even QR codes, they
may not even bother. I mean, codes are cute
and and taps awesome. Like, I love our new tap
function. That's even easier. But, like, the the more brainless
you can make it for them to get to it so that they can choose what
their heart wants to give, the better it's gonna be. Brainless is a bad
word choice there. The simpler it is to get there
so they can get to the point where they give and then
hopefully their heart kicks in, the training kicks in, everything else that you've
talked about with them in small groups in the church about how
we're worshiping God through our giving, that's when
that all comes out. But if it's too hard
to get there, you know, you might create an unintentional
roadblock to an obedience. Right? And again, it's still not
your fault if they don't give. If there's a will, there's a
way they can figure it out, but it needs to be easy. Mean, even so much so like if
a church member Tuesday morning goes, Oh, wait, I forgot
to give this Sunday. Pop up on the phone, boom,
right there they give. It's an easy thing
for them to do. And so the frictionless is
so important, But online giving, like, really is
significantly important. It it it just changes
things. So Yeah. Yeah. Well and with that, it's a it's a good segue
into what we wanna highlight. A couple things with our custom church
app and then our church website. Again, just to highlight,
if you're new to Tithely, if you're watching this and
you're not aware that Tithely, is not just a giving platform,
we also have a custom, church app, custom website,
and a CHMS product. And so if you're like, woah. I didn't know Tithely
had all this stuff. We do, and we're
gonna show it now. But if you have interest
in these products, I highly recommend checking
out Tithely University. It's just I think it's just
university dot Tithely, the URL. But highly recommend checking
it out if you weren't aware that we had these products. But with that said,
I'll pull myself back, and give Daniel an
opportunity to show. Daniel, do you wanna
stay on the screen, or would you like me to pull
you all together so that everyone can get a good view? I I could pop off
screen. Take Okay. Okay. Perfect. My voice will be enough. Alright. So I added to stage.
Did it do that? There we go. So as Mariah mentioned already,
we have the apps and sites. Depending on which version
of Tithely you have, the layout may a
little bit different, but the functionality
is all the same. And so inside the apps, we
build giving right into it. And so literally, if you take your giving from
your giving form page in the giving area, you come
over here to giving, you can pop your
link right here. It should be there already. You can choose to have a
floating button and you can have that mapped to a specific
fund as well if you want. And you can give it a name. You can add your text to give
if you're using that and you could change that. So there's a lot of great stuff
here that you can upload into it. But what's really wonderful is you
can see how it's going to look. In the Layout Editor, so if you're in our apps page
and you've got Giving setup and you go to Layout Editor, what you could do is you
can actually see what this looks like on people's phones, which
makes things kind of nice. So this is our demo app
that we play around with. So don't expect this
to be super nice. We mess with it all the time,
the onboarding team especially. But one thing to notice
here, so down the bottom, there's a Give tab. There's five tabs on the bottom. If you have a church
app at any capacity, if you use Tithely
Church app for sure, you should always have Give
down there because if you click any different tab, there's always Give easily
accessible one press away. They don't have to
go hunt it down. You also notice we have Give
right here as well on the page. You can do this too and
you don't have to make it huge. You can make it small right
inside here as you want or bigger, can make it narrower. But again, you want it
there on the front page. It's a normal part
of worshiping God. So it should be a normal
part of the technology that people use when they join your church
or are a part of your church. And a lot of things we
tell people at the app too, the app is functionally
directed towards members, people that are part of
your church consistently. And so you want your
members to give, make the thing that's directed towards
them technology wise to show giving. And then the float button, I think the float button
is take it or leave it. If you like it, great. If you don't like it, I don't know how much people
click that maybe by accident. So maybe you're looking
for incidental clicks, but that's not the goal. We want the heart, right?
But it does exist there. But people can click onto these
and get to your giving page right away on the app
when they're there. So make sure this is something
that you set up really nice and clear and easy for them. That's one of the
functions there for sure. And then when you go to
sites, I do really like sites. Where's sites over here? Man, my brain. So the sites, your website, so as much as the app is going
to be directed toward you can see welcome home,
Sunny, this is generic. As much as the app is
directed towards your members, the site is going to be
directed towards your visitors. There are still tons of
stats out there showing that people will go to your website
before ever visiting your church and that website needs to show a couple things
that are very important. Who your church is,
where they're going, what it's going to feel like,
what they're going to see, what they're experiencing. But you should have
give on there too. Not be like, oh
no, someone's like, I have to give when
I go to this church. Yeah, you should be giving when
you go to a church because that's part of your worship with God, but you have an opportunity
to highlight this. And so what I love here,
we have a giving page up here. You can click up this. This is kind of standardized on
any title they said it shows up. But here's what I suggest you
do on this to really improve it. Have the give when
they click in. Don't just have a give button
here. I don't have it on here. Have a video from
your minister, lead pastor, from your lead financial guy
just talking about why giving is important right here
on the giving page. That's so helpful for people
to see the heart of why. Yeah, sure, some people
might not watch it. You can have it
autoplay by the way, so then they're kind of forced
to watch it a little bit, but have something there that
really kind of directs them to why you're giving. And then the great part is
once they click into this, it opens up the giving
page right off it. Boom, there it is. They
can come in, set up. And if they're signed up, they can see all
their giving numbers. If they're not signed up, they
can sign up, log in or give, which is one
of the frictionless parts. You can give on the Tithely
platform without needing to sign up, which is so important because some
people just don't want to sign up. People don't trust it sometimes. I don't want give my email. Okay, well, you have to
give your email to give, but I don't want to give
a password or login. So there's some people who
don't want to do certain things, but in general,
frictionless is important. Another thing you can
do on your homepage, which you can also add
in just a section too, so you have the
give button up here. Have it up here, yes. And you can have it on
the very, very bottom as well, but don't let that
be the only place. That's like, if we're called to
give a portion of our blessings back to God and it's the smallest
possible area on your website, that just seems silly. But again, compound this with stories
about where the money's going. Absorb the black hole, get rid
of the black hole and be like, Hey, when you give, this is
what we're doing with it. This is what's been happening.
These are the events. This is what you
want to correlate, not just give up here and
here's everything we're doing. Have them connect. You
can add in a block. And what's cool here, if you hit the add
block plus button here, there's actually a built in
give block that's pre built for you so you don't have
to do it yourself. When you click that in,
it's creating a block. Boom, giving is there. What I would do right here, put a slideshow of
Vacation Bible School. Put a slideshow of
the food donations. Put a slideshow of
the service days. Put a slideshow of your
staff, your leadership team. Have that cycle through so
people are seeing what it is. And right here, say, This is
what your giving is doing. It's changing lives, and
have an arrow point over. And so they can see that or have
a video and they could donate now. But make your giving on your
technology as easy to find and as simple as possible, but connect it to the
hearts of the people, not just the structure. You can do this if you want. I suggest never have a bar
chart of what giving has been doing right here. Now you should have that
somewhere on your website where people could find that. You should share what people
are giving, how much is giving. I think that transparency is
super important for the heart, but don't make that the
first thing people see. Make it what their money
is doing and how it's changing people, things they could see. But, yeah, the apps in the site is
super important on how we can give and the value it brings to your
members when they show up to visitors, to your website,
and to the app your members. And obviously, either one
can use both. So there we go. Yeah. That's awesome.
That's super helpful. Before bringing us back,
like, visually on screen, I wanna make a highlight
to our Tithely tap feature. Yes. So, this is something that
is relatively new, and we're, like, so excited about it. It makes giving so easy. If you haven't gotten me the
gist throughout this entire conversation,
like, make it easy. And Tithely Tap is probably one
of the easiest ways to do it. I can't imagine it being
much easier than this. So we wanna make a quick shout
out to Tithely Tap and then show you guys a a cool video to
get you kind of excited about the future if you weren't
aware that we had it. So I'll go ahead and show
us this video really quick. Just tap play? Yeah. Let me know
when you answer it. We use it to connect
with them in a real way. I'm a new believer
in the Tithely tab. Awesome. Well, we hope that
got you excited about that product. So, just wanted to to shout
out that, that Tithely Tap, you can is the best
way to reach out I guess I didn't. I probably should
have added, like, a link on how to
get to Tithely Tap. I might include that in
the follow-up email we send out about how you can actually
sign up and, like, order the Tithely Tap discs. So look out for that email
that we follow-up with. But now at this point, we'll go ahead and shift
into the q and a portion of this webinar. I do see we already
have a couple questions. So let's take a look here. I think I'll make these public, and then I don't
think I need to add it to stage because I it might cut off
these questions if they're too long. But this person is asking if
they don't have an account in Give and we have Breeze, will it automatically import
into a giving record even as a first time giver? I think unless you wanna
address this, Daniel, I if I'm understanding
the question correctly, it sounds like like, even if they're a first time
giver and they don't have an account in Breeze, they're always their giving is
always going to be associated with their email
or phone number. And so at the end of the year, they will have a giving
record or a tax statement. So it's always that information
is always gonna be recorded even if they don't
have an account. So I think that addresses that
that question unless you have something else to add to it. And I'd add, make sure people are
giving email addresses that they actually have access to and
check and don't share email addresses with other people. Right? So, you know, you wanna make sure that
the it's their email address because that's how it's gonna be
connected in their phone number. And then if they keep
coming and give again, it'll keep
associating with that. And so you'll have a full
record of it, not just one. And so but, yeah, just make sure they give
their information correctly. Yeah. That's good.
And then also oops. I backed myself out. We also have a question about
the app and the website being independent of each other,
which is a great question, and and you can speak to this
just because you you demoed it. But, yeah, I'll give you the floor and let
you let you address that question. Yeah. There there the app and
sites talk together a lot. There's many things they they
do correlate very, very well. Giving and events can
be linked together. You can actually link right
into your app using a hyperlink into it and so people can map
over to the website from there. So there's a bunch
of connection points. So do you have to update both
areas if there's some crossover? There are a couple of things you
have to update on both sides, but obviously because the
mission of the site versus the app has direct focuses that
we kind of aim towards. So there'll be things you
wanna direct in there, but a lot of it does cross
go crossover each other. Specifically, one thing that's cool is
a lot likes our live streaming element. You can have it both be
on the site and the app, and all the chat in
there is from both. So if you're on the
live stream on your app, you can see the
chat from the site. This is kind of a
cool element there. Events go back and forth. There's other elements that go
back and So there's things that do and there's some
things that don't, but a lot of it does
work well together. Yeah. And I also just added to the
screen on the right hand side, you'll see sites
and integrations. If you click on
that on your screen, it'll take you to a
help center article, that kind of talks just
clarifies again what, Dana just shared with us, the places where the app and
the site have integrations and kind of crossover. So if you wanna click, you can. Let's see. Charles is asking on tap, is a giving form the same
as the Tithely giving page? And then where is the
preferred landing page for tap? It's a good question. Yeah. Those are good. So, I mean, what's cool about
TAP is it's not just giving. You can actually have them
land on a form too to fill out. But what we would say we
would say if you're doing giving, it would go
right to the giving form. Right? And and so that's the that's the
best way to load it up that way. But you can actually choose on
the tap where you want to have them land ahead of time and so
you can set up different taps or different elements. And so yeah, I think right
on the title of Giving Page, Giving Form. So Giving Page and giving form,
yeah, those are synonymous. I think you can you
can interchange them. If I say giving page, I'm thinking like the giving
page on a website where they land to click give, where the giving form is
the actual area where they give. And so you want to aim
them to the giving form. Again, less friction they get right
there instead of having to play around. So that's what I would say. Yeah. That's good. And I'll also, I'll
link a resource as well, here on the screen to our
Tithely Tap that just kind of talks a little bit more in-depth
about what we're covering. Yeah. But to summarize, it does go it can go
wherever you direct it to go, which is why the Tithely
tab feature is super cool. It's not just the giving page. It can also go to, like, connect forms for new
visitors or stuff like that. So let me link that
really quickly. And then while I'm
putting that on the stage, we have a question that I think
is a a little bit more nuanced that I think maybe you
can address, Daniel. But Bob is asking which
call to action is better, the word give or donate. Yeah. I kinda use them
interchangeably by accident. I think give sounds better
from a if you're giving to God versus donating to God. But, I I mean, it really just
depends on the culture of your church and what they feel like. In different parts
of the country, words have different
significant meanings too. And so for me personally, neither one would bother
me if you said it to me, but I would personally go either
give just because I want to give. Right? That's kind of
the idea behind it. God has given us life. So I want to give
back this opportunity. I wanna worship God with my giving
or worship God with my donation. I don't know. I think it's a semantics thing,
but I think give sounds better. Yeah. No. That's awesome. As far as I can see, I think
that was the last question. So I'll just click back to this
screen to give us another moment. Again, if you, do not have all access and
you're interested in it, and that includes, again, kind of what we showed just a
moment ago with sites, apps, Tithely, and then
our CHMS product, you can go ahead and scan the
QR code on the screen and get three months of all access
at ninety nine dollars. So that's a over it's sixty dollar
discount over those three months. So, definitely take
advantage of that, if that's something
you're interested in. But with that, I believe that
was the end of the questions. So as always, we're super thankful that you
guys joined us today Yeah. To address the common question. A recording will be sent to
anyone who registered for this webinar after this is over. And so please feel free to take
this and share it with your team. You know, put the word
out there and and, let other people get, some of this great information
that Daniel shared with us today. But with that, do you have
anything else you wanna share, Daniel, before we head out? No. Thanks, guys. It's an honor, and I loved kinda
turning on minister mode again. That was fun. So Yeah. Yeah. Awesome. Well, again, thank you
guys so much for joining. If you have any questions, the best way to reach our team
is gonna be through the chat bubble in your account when
whether you're logged into Breeze or in Tithely. So feel free as always to
reach out to us if you have any additional questions. Check out our Tithely University
where that's stocked full of, videos that give you kind of
the basic rundown of all the products included in All Access. But we hope this was
helpful to you guys, and we'll see you
in the next one.
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